Versalift East Corporate News
Versalift East is pleased to announce that we have
established two important
Distributor Relationships
 We are now a Full Line Reading Distributor. This includes their line of Steel and Aluminum Service and Custom Line Bodies, Dump Bodies and Hoists, Stake Contractor and Landscape Bodies, Crane Bodies, Dry Freight and Citi-Van Bodies and Products for Pickup Trucks including Caps, Toolboxes and Ladder Racks. We also have ready access to all the nationwide inventory of Reading's Bailment Pools which can provide fast work truck service.
 We also are a Full Line Distributor for Effer Utility Cranes. Effer has led the way in innovation and design. Effer features a range of over 40 models of truck cranes, available in many hundreds of variations, featuring lifting capacities from two to two hundred ton, and with as many as five different boom configurations.
Shortly we will be listing both product lines on our website with complete product information. Please contact us if we can be of any service for both your Reading and Effer Crane needs.
Versalift East Becomes OEM Data Delivery Distributor
 Versalift East, and OEM Data Delivery (“OEM DD”), a developer of technology tools for managing worksites and high-value equipment, have announced an alliance designed to benefit buyers of aerial equipment who want GPS capabilities as part of their equipment package. The alliance calls for Versalift to distribute, and install as part of its manufacturing process, the OEM DD ST-900 Service Tracker.
The ST-900 is a compact, powerful tracking instrument designed for heavy service environments. It captures detailed work and idle hour logs, and provides a proven way to manage high-value assets, monitor equipment activity, and prevent theft. It is wireless, paperless and “hands-free.” The ST-900 is a versatile, economical alternative to traditional GPS devices. It is unique in that it provides true cellular capabilities without the high fees that typically accompany cellular devices.
The announcement was made jointly today, by Keith Joseph, President of Versalift East, and Sam Simons, Director of Business Development for OEM DD.
Says Mr. Joseph, “we believe we’ve gained an important competitive advantage with this integrated program. Our customers want cellular capability, but often balk at the exorbitant ongoing fees. The ST-900 gives them the information and tracking capabilities they want, without the monthly sticker shock.”
The ST-900 offers the additional benefit of tracking PTO (Power Take-Off), so that credits can be obtained quickly for fuel used at the worksite, as opposed to on-highway. All states, and Washington D.C, allow substantial tax rebates for PTO operation if properly documented.
Versalift will provide single-source responsibility for the ST-900; both companies will assist with worker training, which typically requires just a few hours.
The ST-900 Service Tracker received the Construction Equipment “Top 100 Products Award” for 2009.
 Electric lift vehicles produced in Denmark
Denmark is in the lead where production of electric powered lift vehicles is concerned. While people in other parts of the world are still in the process of developing equivalent products and are currently settling for a combination of electric lift and diesel motor (hybrid), TIME in Farsø, Denmark is already producing completely electric powered lift trucks and lift vans. On December 3, 2009, the first vehicles in Europe where both lift and chassis are electric powered rolled off the production lines and will soon be followed by an additional two. These will be delivered to customers in England and Scotland before the end of the year.
The Farsø-based company’s progress in this area can be attributed to the fact that they, in the course of the past year, have geared up research and development, hiring more  engineers to finish designing the new “green” product series. The new series will be participating in the Bright Green fair at the Forum convention center in Copenhagen on December 12-13. Bright Green will be held in connection with the COP15 Climate Conference in Copenhagen.
Breakthrough for electric vehicles?
Even though lift vehicles are a niche market, there is hope that the launch of the first electric powered models can contribute to a breakthrough for electric power in industrial vehicles. Until now, the focus has been on passenger cars, without there actually being any significant production.
That lift trucks and lift vans, which are used by utilities and municipalities that need to reach higher, should be among the first all-electric industrial vehicles makes sense. One of the reasons is  that they typically only service a small geographical area, which means that the 160 km range that the batteries give is sufficient. Another is that they drive mostly in urban areas, where the 100 % clean and CO2-neutral operation and practically silent motor is a big advantage.
At normal usage, about 10 percent of the power from the two large batteries is used to operate the lift, which only reduces the range to about 140-150 km.
Investment pays off in three to five years
Electric lift vehicles have a higher cost price than diesel. The lift costs
the same, but the electric vehicle itself is about three times as expensive as a diesel. On the other hand, the “fuel economy” is much better and since there are practically no wear parts in an electric motor, there is less maintenance. Altogether, this means that the extra investment in the electric vehicle will pay off in between three and five years, after which the owner will be saving money. And the extra bonus: zero emissions!
Versalift East located in Bethlehem , Pa. has been appointed the exclusive dealer for POSI+ Material Handlers, Cable Placers and Cable Handlers. Versalift East will represent POSI+ in the states of Pennsylvania, Maryland, Delaware and West Virginia.
 The POSI+ Line of Champ Material Handlers are heavy Duty construction with high lifting capacity. The Square Boom provides minimum deflection. Features include full feathering hydraulic controls, full pressure hydraulics, over center articulation, increased side reach and a large range of options.
The POSI+ Line Runner Cable Placers are designed for extended reach and built for optimized operator performance. Features include a ergonomic work platform, joystick controls, an electro hydraulic system, increased deck space, high side pull capacity and customized configurations and options.
 The POSI+ Line Driver Cable handler features a self-powered trailer model and single and 2- reel truck mounted models. They include remote control; action, high payload capacity, powerful torque for fast and efficient overhead lifecycle and reliable radio remote control.
Specifications and all models can be found by visiting the Versalift East website. POSI+ Products are backed up with the best warranty in the industry. Versalift East will provide outstanding service on POSI+ Products including sales, engineering, installation, and field service after the sale.
We’re used to things at Versalift East going green on St. Patrick’s Day; but this year we have added Green hydraulic oil! Versalift East, Inc. is pleased to announceour factory standardization on 100% Readily Biodegradable Hydraulic Oil – Evergreen 22. Evergreen 22 has been extensively tested and proven in Versalift aerial equipment (and many other types of specialized hydraulic equipment). This environmentally friendly hydraulic oil allows the user to avoid the damage and costs associated with a petroleum based spill. Evergreen 22 also outperforms all of the major petroleum based products, even in the worst conditions. The most unique feature is that Evergreen 22 can be mixed with an equivalent petroleum product without causing any damage to hydraulic equipment – that means…zero damage from mixing mistakes in the field. Evergreen 22 is available through Versalift East’s parts department at 888-866-1400.
Go Green with Versalift East!
 Holland Team in Victory Lane!
Congratulations to Kurt for his runner-up victory at Maplegrove in Reading in his ’79 Camaro. Kurt’s been racing since 1998. His Dad introduced him to the sport. Kurt says it “started part-time and turned obsession”.
Young Family Help Southern High School
Peter and Cherie Young with the East Hill Middle School band donated their old uniforms to JZ George High School in North Carrolton, Mississippi. The group packed up about 300 uniforms at VEI and Fed Ex donated the shipping costs.
Joe Soska Family visits VEI
Joe, Annemarie, Sarah, Lauren, and Alan
Joe and his wife and children visited VEI during his recent leave from Kuwait. We are very proud of Joe and thank him and his family for their sacrifices for our country.
 Sokol Family in Memorial Day Parade
Dave Sr. and Dave Jr. continued the tradition of driving a truck from VEI in the Summit Hill Memorial Day Parade. They had a great time driving the parade route and throwing candy to the crowd.
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Going Green for St. Patrick’s Day in Bethlehem, PA
